His personal itinerary should never have the lead in creating a brand of cashmere sweaters. Hobbs is the latest example of Patrick Lifshitz, 53 years. Born in the Kingdom of Egypt, just before the revolution nassérienne, he thinks all awake to this country that it was not known. Player and billionaire grandfather, the father of producer of cinema in the 1950s who is discovering Omar Sharif are part of his family mythology. Fragrances for incense, Turkish coffee and cardamone, the musicians playing the violin standing the continue. The seizure of power by Nasser shoot Patrick and his mother to be abroad. 4 Years, he discovered the exile in Switzerland, and Italy. The Egyptian passport is not in odour of Holiness and the Lifshitz found refuge in France.
The arrival is rude. Patrick Lifshitz does not know Molière in the text: "Hence my somewhat valuable language.". I wanted to speak better than everyone, therefore the tense! "Sent to the College in England, the young person falls stack at the time of the pallid twigs, copies of Twiggy in miniskirt Mary Quant. It is the golden age of Carnaby Street and beatlemania. A divine period which will mark it permanently. He found his first job at the CBS France boss who offers him nothing less than to care for the well-being of the rocks stars on tour in Paris. "It was crazy." I was pampered Leonard Cohen, Barbara Streisand, Donovan, Bob Dylan, to make the feast with the Who or Joe Cocker. I won for clopinettes but I would have paid to do the job! "Three years later, he goes for Polydor and met Claude François who asks him to launch the newspaper Podium.

Thick sweaters as mundane directory
What to do after such a path "I thought I was going to sell my taste for the clothes." In 1982, I created Hobbs for the man, with a shop Street Renaissance, in Paris. I is sold already Kashmir but John Lobb footwear also. I was the first to do it. Philippe Noiret, Thierry le Luron were the faithful. "The Deco draws London, specifically, Savile Row, with wood panelling on the walls and Persian carpets. In 1984, an idea comes: contact Disney to launch sweaters with the effigy of Mickey. He won the licence and sells four thousand pieces. "In 1989 I moved rue Pierre Charron in a lacquered white boutique, uncluttered, contemporary."
Patrick Lifshitz then specializes in Kashmir very beautiful. It winds through Scotland, his Mongolia goat hair is trendy. It multiplies colors, pass from three to thirty in all shades, imagine new grounds: Che, Snoopy or tattoos. It scrambles its thick models such as the social directory: thirty knitted son tight, luxurious. Jogging in Kashmir, an unparalleled snobbery, became the home of those who have everything. Today, fault the heat, the luxury looking to pull the two sons, fine as tissue paper.
Hobbs chooses to focus on women in 1991. Good idea: they represent 60 of current turnover (on which Patrick Lifschitz remains evasive, "between two and three million euros about"). The House is now making in Italy where workshops have the meaning of the Cup. Three shops in Paris and one en route to Geneva, that is well launched Hobbs. Fifteen thousand pullovers sold per year. "In 2005, I met one of my clients, Yoko Ono, the wife of John Lennon." I suggest him to sweaters Sergeant Pepper, Love the Beatles, in the spirit t-shirt. She loves and gives me the green light. "He has sold 2,400 in a few months. The price of bullion, or almost 500 euro coin. Renaud, Laurent Voulzy, Guillaume Durand, Crow show their Hobbs on television sets. Current "A signature with Warner for cartoon characters." And a website where I intend to distribute exclusive my second least expensive line, Christmas 2007. "Patrick Lifshitz lives in a white ship moored on the roofs of Paris which he repeated the decoration. When he bought it, the apartment was remained blocked in the 1970's, while orange! Two hundred square meters terrace offers a view at 360 on the monuments, the sky and... Charlotte Rampling, the nearby watering his flowers trays. The chocolate floor varnish as a bridge of yacht, showcases the grand salon where stand opium black wooden bed and his finely braided plateau which is the coffee table. All around, large covered sofas of lin and raw silk. If Patrick Lifshitz buys himself its switches in metal at the BHV, he made furniture by a cabinetmaker after in drawing shapes.
Champagne silk to Windows
Two Chinese cabinets 19th lacquered red-orange stand in relation between champagne silk draped Windows. On the stack, a giant photograph in black and white listed with Swiss artist Marianne Haas arums. On the bed opium, several ashtrays in malachite, a burning incense silver with his supposed to bells hunt evil spirits - topped by the Muslim Crescent and milled of stars of David! -, of the old candle in rock crystal items in New York. There is also a collection of strings that the Egyptians spend their lives to turn grain in discussing. These sephas in semi-precious stones are fringe of black silk.
In niches, African statues say that rain, maternity, or yet the reconciliation between spouses with the strange man of straw. Later, a signed photo Peter Bird and the aristocratic portrait of a rich American in evening dress to David Seidner.
Here is the apartment of a Globe-Trotter who likes to compare cultures and epochs. A fragile lamp mosque Mamluk of the 14th century, moving with his pattern in green, nearby lace with a ritual vase found in Cuzco to the Peru. Piece of King, the Hi-Fi topped hundreds of CD in tremulous batteries and professional speakers embedded in transparent plexiglas blocks. Green treasure of the show: the centuries-old bonsais of Rémy Sanson in huge tortured trunks, roots top land, fighting against an unlikely Zephyr from their green or Blue ceramic dishes.
Patrick Lifshiptz also designed the seats of white leather of the dining room ceiling bounced on the edges as a big cushion. The room is white, intimate, clean stores closed. A single attachment: a photo of John Stuart of beautiful representative of poppies. Long table lacquered black to the Red base of China is, of course, a work House. She is dressed for dinner, lit by lamps Christian Liaigre. Mister Hobbs disdains by refinement: plates from porcelain enamelled gold, then Napoleon III chinées flea, former Baccarat fine gold-engraved glasses found at the Louvre of antique dealers. The whole is delicately arranged on sets embroidered, reported in Venice as almost all House linen. Aesthete, the passenger pigeon is art collector. A photo of mode of Helmut Newton here, where ancient Arab calligraphy, purchased in Istanbul and Cairo, or even an angelic canvas Peruvian and a low table recousue a former Persian embroidery, demonstrate his open-mindedness.
Cozy nest, this is the room shaded curtains old gold, with its painted walls in a light tone taupé and white. The tawny fur posed on the bed, irresistible softness, beaming light of lamps 1930 mounted on glass balls, they also found the flea. Elegant orchids provided by Olivier Pitou florist make more fun sites. The centerpiece The inimitable lamp Fortuny rocking. A work of art posed as a Heron on its long foot of old chased silver covered with velvet to its base. Its bed, the nose in the fur, Patrick Lifshitz can play in the Grand mogul and happen loop concerts of the Beatles's fan since.