She has even made its logo in a playful way

Matali Crasset workshop nests in Paris at the bottom of a large Court of Belleville filled with trees. Just as his home. Entry is Office for his company. And the designer receives its visitors, meanwhile, around the large table in the kitchen. Pouffes purple, blue and fuchsia it has designed or a radio she has imagined.

The boundaries between Matali Crasset work and private life are porous. In the international design world, she appears as a more significant reference. That was selected as one of the Commissioners of exhibition of the International Biennial of design, which currently stands at Saint-Etienne, does not have the mortuary of some of his colleagues. Just quiet certainty to develop a vision for it. And the ability to expand his work point by point.

Its originality marks upon first glance. His haircut in the Joan of Arc became Visual signature. She has even made its logo, in a playful way. "Initially, I just made alien figure." I do I write not in line with the elegant French. "And I have no culture bourgeois to evacuate to try to break the codes around us," fun this daughter of farmers.

In his vision of the world, steps from square to minimalism. But an optimistic explosion of colours. "It mixes popular vision of things and very avant-garde." "This is someone who feels like that society be generous," summarizes Elsa Francès, Director of the Biennale and the city of design. "It has a strong and non-standard universe," notes, for its part, Geoffroy Petit, Director of the development of Bergère de France, that the described as rigorous and methodical in the deployment of its ideas. She comes to imagine for the mark which had previously appealed to Agatha Ruiz of the Prada and Fifi Chachnil fashion Knitting kit to achieve a bag, called "Nido".

Comfort in the traditional sense of the term is not his cup of tea. Matali Crasset prefers to focus on domestic rituals, the uses of technology. It also had the topic of his diploma at the national superior school of industrial creation (Ensci). The desire to become a designer he came but on the later. She had first begun marketing studies. Before that a spark occurs during an exercise on the launch of a perfume which she draws the vial.

To put it, it is more indispensable today to clarify that the designer has worked with Philippe Starck. But the five years at his side, during which she directed including Tim Thom, the design centre of Thomson, remains an important element of his route. "My passage in Thomson has made me me wary of the form and my interest in logic, structures to expand the functions of a product." "The objects must wear life scenarios," she says. A Chair can see its armrests turn into bars to bring a book.

"Sémioticienne and Aesthete."

In its approach to the design, the concept bonus. In the preface to the book éditions les Pyramyd (1) to spend, the American writer Bruce Benderson believes that "it is more philosophical, sémioticienne, physicist and Aesthete as servant of the industry." Adding: "apparently the more utilitarian object away from or even disdains in large part his function.".

The young woman steals his own wings since 1998, in a small structure with four people plus experts with projects. In hands-on, designer has extended its field of action set design, graphic design and interior architecture based on the requests of its customers. Its emblematic objects include "When Jim monte in Paris", a "column of hospitality" which, once unfolded and spread on the ground, turns in mattresses, associated with a lamp and an alarm clock. Always marketed, it is part of the collections of Centre Georges-Pompidou.

Matali Crasset worked for Orangina than for Crystal Saint-Louis, SEB, catalogue Vert Baudet or the range Artemide high lighting manufacturer. Recently, she has done the interior design of the DM's to the Netherlands Museum, knife-shovel pie delicious for pastry chef Pierre Hermé Dé (s) an object manufactured by Forge de Laguiole or a service table for Guy Degrenne. And, at the moment, she plate on a hotel in Tunisia, a bakery in Paris, a villa in Nice. Highly sought on the top of range, she would like to explore more the heart of market products.

To immerse themselves in his universe, two possible destinations. Paris: Common place, the shop it opened with the music label F Communications and fashion designer Ron Orb, to present a wide range of his work. "Missing relay places where people can find what they see in magazines." Cannot understand the approach of a creator seeing his latest achievement. In addition, this allows me to have direct feedback on objects. "It is essential to evolve, to question," said Matali Crasset.

A hotel intriguing

Nice Hi hotel, that she designed and with a lot spoken of him, allows to live according to different scenarios of life. In the rooms "indoor terrace", the furniture are not placed against the wall but in the centre of the room and a plant curtain protects the shower space. In "technocorner", a giant screen acts as a separation between the bed and the bath and to look at both sides while the sofa includes helmets and pregnant. Some proposals may destabilize. Host of the "Rendez-vous", the writer Bruce Benderson House felt led "in an alternative reality." The hotel plot that nice living street there came as clients to test sites.